Tung Shing & Lica is a fruit retailer brand, Tung Shing's main customers are the fruit market and Lica's main customers are the supermarkets.
Graphics style and Color tone.
Tung Shing aims to be rebranded and renewed as a newer fresh brand, but remain the strong, sedate, and mature as before. Lica aims to be more young, and smooth like a banana.
How
Ai, Ps
Who
OHH!my lab - Design agency Tung Shing & Lica - Client Mok Tsz Ki - Design Director Samuel 3s - Graphic Designer Destiny - Graphic Designer
